**Access is allowed for only five users at a time.**
Includes listings of companies that buy advertising space, along with their approximate advertising budget, agencies used, brands owned, and basic company information.
AdForum provides access to a variety of information related to the global advertising industry. It contains over 70,000 ads (TV, radio, print, interactive, etc.) from around the world that can be viewed and downloaded, along with information on over 20,000 agencies. It has an emphasis on creativity and award winners and a complete archive of winners from the major award shows dating back to 1999. ***For free ad downloads use the code 44RH7A.***
Covers nearly 500 major marketing campaigns that appeared from 1990 to 2005. Articles look at the campaign's historical context, target market, expected outcomes, competition, strategy, and campaign outcome (what worked, what didn't and why).
"Funded by the Duke Endowment "Library 2000" Fund, presents images and database information for over 7,000 advertisements printed in U.S. and Canadian newspapers and magazines between 1911 and 1955. Ad*Access concentrates on five main subject areas: Radio, Television, Transportation, Beauty and Hygiene, and World War II, providing a coherent view of a number of major campaigns and companies through images preserved in one particular advertising collection available at Duke University."