Click on the title link for the article, not the html or PDF view. The screen should look like the image below.
Scroll down until you see the Article URL (see image below). The URL for this article is: http://www.emeraldinsight.com/10.1108/00197850910995773. For the link to work for off-campus users, attach the following URL in front of the URL above: http://ezproxy.msu.edu/login?url=
The completed link will appear as: