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Michigan State University

Business Research Videos

This guide contains videos created by the Gast Business Library on using library resources for business research. The videos cover industry research, company research, and finding specific types of information on companies.

Accessing Business Databases

Researching the Basics About a Company

Public and Private Companies

Using Business Directories and Researching Small Companies

Researching Public Companies

Researching Private Companies

Finding Company Financial Information Using Mergent Online

International Business Research

Finding SWOT Analysis for Companies

Researching Industry Market Share

Finding Industry-Wide Financial Ratios

Finding Financial Ratios for Companies

Finding Business News and Articles

Michigan State University