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Public Opinion and Social Attitudes Data 

This guide will help you find public opinion and social attitudes data, including public opinion polls.
Last update: Oct 29th, 2009 URL: http://libguides.lib.msu.edu/publicopiniondata  Print Guide  RSS Updates

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Background Information

Search the library catalog for subjects such as "Public Opinion" and "Public Opinion Polls".

 

Quick Picks - Favorite Resources

  • Polling the Nations  
    Polling the Nations is the most comprehensive collection of public opinion, with information from not only in the United States but also more than 80 countries around the world. Includes polls from local U.S. areas. The database includes the full text of the questions and responses covering a broad range of issues.
  • State of the State Survey  
    The State of the State Survey is the only survey conducted in Michigan designed to systematically monitor the public mood on important issues in major regions of the state. Administered here at MSU by the Institute for Public Policy and Social Research.
 

What are polls?

Polling 101: A tutorial on the fundamentals of polling from the Roper Center.

Poll & Survey FAQs: from the American Association for Public Opinion Research

20 Questions Journalists Should Ask About Poll Results: An article on how to distinguish between scientific and unscientific polls from Public Agenda.

 

Caveat
Only a fraction of polls are published and an even small fraction still is easily attainable.  For example, when you in the paper "according to a Gallup Poll published last week" it is not guaranteed that you will be able to find the poll in one of our services.  Also, many marketing polls/surveys are prohibitively expensive and therefore in effect not available.

 

Scholarly Literature on Public Opinion

 

Data Services Librarian

Profile ImageHailey Mooney
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(517) 432-6123 x114
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Data Services

 

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