ADV 481: Expenditures & Costs

Provides advertising information on companies, brands, and advertising agencies. It includes media spend for the companies and their brands and details on advertising agencies including contacts and the companies with whom they work.

**Access is allowed for only 30 users at a time. Formerly known as Vivvix and Ad$pender/AdSpender.**
Provides advertising expenditure data for categories and products including specific brands and companies across several media types and markets with data going back to 1995.

Provides advertising rates for business publications, consumer magazines, newspapers, radio, TV and cable, print media, and the Internet. Includes Claritas 360 which provides analysis of customer data and markets including PRIZM groups.

Provides advertising information on companies, brands, and advertising agencies. It includes media spend for the companies and their brands and details on advertising agencies including contacts and the companies with whom they work.