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Michigan State University

ADV 481: Using the Business Library

Using the Business Library

Business Research Guides

Find helpful library resources on conducting research on companies, industries, advertising and marketing, international marketing, private companies, and more.

Getting Started: Best Bets

The following databases are excellent starting points as you begin to research your Macy's project. Use these and the other resources linked in the tabs along the top of this page to research your topic!

Off Campus Access

Remember, when you're off campus and want to continue your research you'll need to access these resources through the library website ang log in using your MSU NetID & password.

For more info on off campus access please click on the following link.

Having trouble accessing any of our library resources? Contact the MSU Libraries Discovery Services department:

Advertising Librarian

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Alexandra Hauser
648 N. Shaw Lane, Room 50
East Lansing, MI 48824
Michigan State University