Head, Gast Business Library |
 Laura Leavitt    Contact Info Law College Building 648 N. Shaw Lane, Room 50 East Lansing, MI 48824-1300 517-355-4647 Send Email Links: Profile & Guides |
Subject Guide |
 Emily Treptow Contact Info Law College Building 648 N. Shaw Lane, Room 50 East Lansing, MI 48824-1300 517-432-4182 Send Email Links: Profile & Guides |
Competitor Information
Identifying and learning about competitors in small communities can be difficult and may require a great deal of primary research (i.e. talking directly to people in the local business community). The secondary sources listed here are a good place to start.
Customer Profiles and Demographics
Financial Data
Industry Analysis
Trade Associations & Trade Shows
Local Economic Data
Michigan Resources
Search Engine Organization (SEO)
SEO is the process of making your website more accessible or visible for search engines via tactics that involve on-page (text, code, links) and off-page (external link development) activities.
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